PDA

View Full Version : Circuit City Mulling Closing 150 Stores, Massive Job Cuts



hey_moe
October 20th, 2008, 15:25
Circuit City, the nation's second largest electronics retailer, has been struggling badly in its attempt to compete with industry leader Best Buy. It replaced its chief executive last month and withdrew its financial outlook for the entire year citing traffic declines, stronger competition and a weak brand, along with a particularly large second quarter loss. Since Q2 2007, Circuit City has only been profitable for one quarter.

Now a Wall Street Journal report, citing sources close to the company, says that drastic measures may be taken (http://www.dallasnews.com/sharedcontent/dws/dn/latestnews/stories/102108dnbuscircuitcity.12f02379b.html) to put the electronics retailer back on course. Circuit City is reportedly considering closing 150 stores and cutting thousands of employees. The move would allow Circuit City to liquidate $350M USD in assets and possibly avoid Chapter 11 bankruptcy.

The cuts could help Circuit City pay off its leases on its various properties, including its abandoned sites and then renegotiate leases on the remaining stores.

However, the company may consider Chapter 11 bankruptcy protection as an alternative to or in addition to the possible closures. The company has reportedly hired Skadden, Arps, Slate, Meagher & Flom LLP as its bankruptcy counsel, the firm that handled Kmart's Chapter 11 filing. It has also hired FTI Consulting Inc. to generate an emergency turnaround plan, and Rothschild Inc. to seek out emergency financing in the banking market.

Early this year, Blockbuster Inc. made a $1.35B USD bid for Circuit City (http://www.dailytech.com/Blockbuster+Makes+Public+Offer+to+Buy+Circuit+City/article11478.htm). This bid was later withdrawn (http://www.dailytech.com/Blockbuster+Says+No+to+Circuit+City+Purchase/article12254.htm), with Blockbuster citing market changes. With the recent troubles another merger may not be out of the question, though.

Shares of Circuit City stock have dropped 90.7 percent since the year's start due to the plethora of bad news.

Circuit City's current predicament may remind many of CompUSA’s decline. At its peak, CompUSA had hundreds of locations. Faced with falling sales, the company was sold and closed virtually all of its locations (http://www.dailytech.com/CompUSA+to+Close+All+Stores+After+the+Holiday+Seas on/article9952.htm). The company brand and its 16 remaining stores were bought by Systemax (http://www.dailytech.com/TigerDirects+Parent+Company+to+Acquire+16+CompUSA+ Stores+CompUSAcom/article10265.htm), owner of the e-tailer TigerDirect. The CompUSA brand currently has 23 open stores.

If Circuit City were to exit the market, Best Buy would have a virtual monopoly (http://www.dailytech.com/Best+Buy+Shines+Brightly+as+CompUSA+Fades+Away/article10094.htm) over large, nationwide brick-and-mortar electronics stores. It would still face competition, though from smaller stores like Fry's, RadioShack, and the remnants of CompUSA and Circuit City. It would also continue to face growing pressure from online retailers like Newegg who have shown steady growth. <!-- google_ad_section_end -->

Overshoe
October 20th, 2008, 16:46
I don't think any amount of financial shenanigans will help to save a company where there is no culture of customer service.

When store management is more concerned with their "responsibility to our stockholders" than they are with actually selling stuff to those tacky people who come into the store, it should come as no surprise that the first expense they cut is payroll.

The result of course is that the occasional glimpse of a clerk talking to his girlfriend on his cell phone and ignoring the customer becomes the empty sales floor you see today at Circuit City. Oh and forget the CD Player you saw in the ad... There are 50 in the backroom but nobody can be bothered putting any out for sale.

I don't blame Best Buy for Circuit City's self-inflicted demise. Also consider the possibility that they may have hired some of Comp-USA's incompetent management.

Trans_23
October 20th, 2008, 16:53
I bought my first computer from Circuit City. A no name Pentium 150 with a huge 1 gig hard drive. I remember upgrading it to a 3 gig hard drive later on an wondering how on earth I could ever fill up a 3 gig hd.
It is hard for me to buy anything at Best Buy as it is usually not the best buy comapred to online stores. I love Fry's but it is a long drive so I don't make it there too often.